From Cheerful Offices to Festive Shops: Why Your Business Needs a Little Christmas

Christmas decorations help generate a special atmosphere in your store that is hard to capture at other times of the year. The holiday magic you create with lights, colors and music feels new, with a warmth and cheer that invites visitors to linger in your shop.

In addition, studies have shown that holiday decorations positively affect sales. Christmas decorations inspire a sense of nostalgia and comfort. They remind customers that the holiday is arriving and often impel them to buy, or buy more.

Christmas decor lifts people’s spirits. The best thing you can do for your business during the holiday season is to deck your halls (and front window, entryway and aisles) with festive decorations that act like a beacon to your front door and create an aura of goodwill for all who enter.

While decorating a shop makes sense from a business perspective, there are good reasons for companies without a retail presence to decorate for the holidays, too.

For many businesses, this year marked the strongest return to the office since the pandemic. Creating a festive atmosphere for your employees can help boost morale during what they may otherwise perceive as a stress-filled time.

Greet them at the door with twinkly lights, a cheery Christmas tree and an oversized wreath. Office Christmas decorations help lighten the mood and even increase productivity!

A beautifully decorated lobby and public spaces evoke holiday cheer, but don’t forget about the spaces where your employees live.

You can generate additional goodwill by getting your staff involved in holiday decorating. Hold a decorating contest or host a decorating party and serve holiday treats. Award prizes for “Best Decorated Workspace,” “Most Creative Theme” or “Most Festive Hallway.” 

Commercial Christmas decorations often are the choice for decorating a retail shop or office building. That’s because commercial-grade decorations are designed and constructed to hold up over several seasons. Superior durability makes commercial decorations a good value.

Also, commercial Christmas trees, shatterproof commercial Christmas ornaments, figures and other decor typically are larger than standard Christmas decorations. That means you can find a 16-foot Christmas tree that won’t disappear in your massive lobby, and a colorful 6-foot nutcracker to draw customers to your door.

Commercial Christmas wreaths and garlands are also oversized, for the best scale and impact in large spaces. Plus, many come undecorated, so you can add your own ornaments and decor to match your corporate theme.

And commercial Christmas lights offer heavy-duty construction to withstand nasty winter weather, plus special lengths and features that make them easier to hang and maintain. Look for commercial grade LED Christmas lights for maximum energy savings and added value.

When it’s time to deck the halls of your shop or business, remember that decorating a lobby, entryway or other large office space differs from decorating your home in a few key ways.

For instance, the area is typically larger, with higher ceilings and various spaces to decorate. You’ll want to carry your decorations through from the lobby and reception desk to the open stairways and hallways of your office building and from the front window and display cases to the cash register of your retail store.

Here are some additional points to consider:

• Put Your Best Face Forward. Make sure your decorations represent you well. Replace anything that is broken, ragged, faded or just unattractive.

• Decorate Up, Down and All Around. Take advantage of the extra space by making your Christmas decorating dimensional. Don’t just place a wreath on a wall; take the decor from floor to ceiling. Add a cluster of lit topiary trees in a normally neglected corner and dangle large shatterproof Christmas ornaments overhead. Hang lots of lights – more than you think you need! – on stairs, doorways, mirrors, walls and displays.

• Focus on a Color or Theme. When it comes to Christmas decor for the office, most companies stick to a traditional color combination or theme, but you can be more playful if your corporate identity permits. Consider incorporating brand colors and motifs in your decor.

• Remember Size and Scale. As we mentioned earlier, large office spaces deserve oversized Christmas decorations proportionate to the scale of the room. Giant Christmas decorations will attract attention, while smaller decor will only look out of place.

• Practice Safety First. Make sure both the decorations and their locations are safe. Lights and lighted and animated decorations should be in good working order, with no frayed damaged cords. Don’t block doorways, exits, fire alarms or emergency equipment. Keep halls and walkways clear. Never extend extension cords across a hall or walkway.